A Journey Rooted in Passion
Every great story starts with a dream. Ours began in the vibrant markets of Assam, where authenticity met ambition.
The Spark
In a bustling old market, Astom and Krishna stood side by side at a humble stall, their hands dirty from sorting fresh produce, their hearts full of dreams. They believed that the Northeast's treasures deserved more than a corner spot — they deserved celebration.
What started with a few baskets of organic vegetables became a testament to their unwavering faith in quality, ethics, and community.
Built on Values
Every decision was guided by three principles: support local farmers, maintain uncompromising quality, and serve with heart. These weren't just business strategies — they were promises.
Growing Roots Across India
As word spread about their authentic products, the duo knew it was time to expand. Bangalore welcomed them first, followed by Chennai and Delhi. Each city became a new chapter in their story.
The journey wasn't easy — logistics, partnerships, scaling without losing authenticity — but their determination never wavered. Today, they serve thousands of families across India, each order carrying the same care as that first sale at their market stall.